When Sugar‘s client Estee Lauder wanted to be first to launch a vibrating mascara on the New Zealand market, eliterate came on board to develop an email blast to coincide with the covert print and PR campaign.
eliterate developed a series of email bulletins for Apata Limited, so the packhouse could keep their kiwifruit and avocado growers informed - sometimes on a daily basis.
eliterate is working with new energy efficiency company Smart Energy Solutions, developing their online strategy and helping them implement it.
Our only hard-copy newsletter, eliterate publishes Horirerire five times a year for Te Whanau-a-Apanui Community Health.
It is hand delivered to just 500 families living in the remote Eastern Bay of Plenty, New Zealand.
Combined with the enormous efforts of a dedicated medial team, Horirerire has had a significant and positive impact on the health and well-being of its mostly Maori, low socio-economic audience.
eliterate has developed, produced and deployed special one-off email campaigns for just about ever occasion you can name; from product launches to Christmas parties; from viral ‘surprise & delight’ offers to friend-get-friend database builders.
After working with Sugar on the successful Whole Water launch, and the distribution of 30,000 free sample email coupons, parent company Fonterra wanted to find out what their new customers thought of their whole new product.
They also wanted some feedback on some new ideas they had for future Whole flavours.
eliterate was brief by Sugar to conduct a comprehensive online survey, delivered by email to 15,000+ coupon recipients.
eliterate has been helping the Art Promotion Trust talk to Northland artists and art lovers for over four years.
We enjoy and support the arts, so for the past year eliterate has sponsored the monthly What’s On In Northland email newsletter.
myOE run some fabulous campaigns for young Australians and New Zealanders who want to work, live and play in the UK & Europe.
eliterate developed and ran the email and social media components of the Van Diaries campaign, offering Australasian university students twenty chances to win their Trip Of A Lifetime, traveling through the UK and Europe on the myOE Kombi Van.
myOE helps young, professional Kiwis and Aussies live, work and play in the UK and Europe.
eliterate works with myOE teams in New Zealand, Australia and London to create and send regular email campaigns to myOE members and consultants working abroad.
eliterate worked directly with the Avocado Industry Council to create a series of email templates designed to keep 1,000+ New Zealand avocado industry participants informed.